El Commercial Department plays a crucial role in any company, since it is responsible for attracting and retaining customers. For a commercial management effective, are required qualified professionals, with communication skills, a proactive attitude and, above all, the knowledge necessary to handle all types of sales. These professionals must be able to use the best sales and persuasion techniques to gain the trust of customers, thus outperforming the competition.
The work of a commercial not only implies ease of starting a conversation, but also a solid strategy that allows them to reach the customer effectively. If you are passionate about the commercial world and want to specialize or improve your knowledge, there is a free training opportunity in Madrid that might interest you.
What does the Commercial Management course consist of?
El Training Centre 'Economics Forum' in Madrid offers a free course on 'Business Management', aimed at those seeking to acquire knowledge in sales. This course subsidized It lasts 60 hours and is taught in a in-person, which allows for greater interaction and practical learning. In addition, it is aimed at both professionals who already work in the commercial sector and those who are looking to start in it.
Access requirements and certification

The requirements to access this Free course In Madrid they are simple. In order to register, you must be paying contributions to the General Social Security Regime or you are registered as job seeker in the Region of Madrid. At the end of the training, students will receive a Accreditation Diploma which certifies completion of the course.
This course is distinguished by its pedagogical quality and the possibility of being completely free thanks to the subsidy from the Community of Madrid and the SEPE. In the course, students will learn to manage commercial relations from an updated perspective, applying marketing techniques and effective communication with the client, which will allow them to improve in their work or access new positions of greater responsibility.
Syllabus of the Commercial Management course
The course covers several modules that will provide you with the knowledge necessary to excel in the field of commercial management. Below is a summary of the training modules:
- Teaching unit 1 ā Introduction, Communication and Marketing: This module addresses topics such as the evolution of commerce, interpersonal communication processes and marketing activity. It also delves into consumer behavior, the market, price formation, and sales and promotion strategies.
- Teaching unit 2 ā The Sale: It focuses on personal selling, one of the most important tools for the sales team. This section also covers the characteristics of new sales profiles, modern sales planning methods and the five crucial stages of a successful sale, from contact to closing.
Course information

The course duration of 60 hours and it is completely free. It will be done in person at the offices of the Training Centre 'Economics Forum', Located in the Marquis of Valdeiglesias Street, 3, 28004, MadridFor more information you can contact the center by phone 91 521 03 90.
In addition, this course will provide you with practical tools and techniques that you can apply directly in your work as a salesperson. From learning how to handle objections to knowing how to close a sale effectively, the course covers all the relevant aspects to be successful in the world of sales.
Enrolling in a course like this can open the doors to new job opportunities, improving both your sales skills and your ability to manage relationships with clients and suppliers effectively.